Founder Frequency
Founder Frequency is the startup podcast for people who don’t feel like 'startup people'.
Hosted by Caitie Santo, the show brings the wednesday. database to life through honest conversations with women and non-binary founders—unpacking the real decisions, doubts, and identity shifts behind building something of your own.
Each episode goes beyond the highlight reel, exploring what it actually takes to start before you feel ready, trust yourself along the way, and redefine what success looks like on your own terms.
Rooted in the Finnish startup ecosystem and open to global voices, Founder Frequency exists to make entrepreneurship feel more visible, relatable, and possible for anyone who’s ever thought, “could I actually do this?”
About wednesday.:
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Episodes
Friday Nov 07, 2025
Friday Nov 07, 2025
Olivia speaks with Mari Luukkainen, an experienced entrepreneur and investor. They talk about investing, how AI (and especially vibe coding) is helping people build, and what it means to navigate the startup world as part of a minority.
Learn more:Website, Database, Instagram, LinkedIn
Thursday Oct 02, 2025
Thursday Oct 02, 2025
Olivia and Co-Host Helmi speak with Katja Presnal, an entrepreneur who built CRUSH to create space for women to connect and thrive. They talk about her founder story, the role of community, and what makes CRUSH a movement, not just a meetup (and much more...)
Learn more:Website, Database, Instagram, LinkedIn
Wednesday Sep 03, 2025
Wednesday Sep 03, 2025
Olivia sits down with Kristiina Warden, who turned her passion into Finland’s top luxury handbag spot on her first try. They talk about starting lean, staying motivated, and why strong customer relationships matter from day one.Kristiina's Instagram
Learn more:
Website, Database, Instagram, LinkedIn
Friday Aug 08, 2025
Friday Aug 08, 2025
Olivia sits down with Pia-Maria Nickström to hear how she started her entrepreneurial journey and the role of early-stage support and community in turning ideas into action.
Learn more:
Website, Database, Instagram, LinkedIn
Wednesday Apr 16, 2025
Wednesday Apr 16, 2025
Olivia hosts Ani Järvimäki, wednesday.'s co-lead, to launch the Database Podcast with the story behind wednesday., the Database and how they joined the wednesday. team.
Learn more:
Website, Database, Instagram, LinkedIn